Motorcycles & Coffee



Being Happy is Easy. Kind Of. Not Really.

You know when you’re bummed out and you go to that one friend you go to when you’re bummed out and you say, “Man. I’m bummed out. This is why,” and you lay out like 40 reasons why everything you’re doing sucks and you’re frustrated and they go, “Well. At least you’re not dead!”


And then you sit there, waiting for some sort of follow-up, and they just smile at you, and you’re response is, “ Yeah, I mean, I GUESS!” Thats like when you see a huge line of cars and you say, “How many cars you think are lined up right here?” and your friend goes, “Oh man…at LEAST 3.”

…I’m usually that friend. I’m sorry.

Here’s why I’m telling you this super fun way to annoy your friends: Staying positive is hard.

I mean. That’s probably not something I have to inform you of-If I do have to inform you that staying positive is hard, please email me and tell me what your secret is (If you say, “At least I’m not dead!” reasoning is why you’re so positive, my head will probably fall off. So.).

Since we returned from Kernville, I’ve been having a hard time staying motivated. And by motivated, I mean willing to do all of my other work so that I can keep BlackCat going. And by THAT, I mean I just want to quit my job, sell everything I have, and buy a building to park my truck in and serve coffee, and make clothes, and be on Instagram all day long.

I think it’s probably because I got a tiny tiny taste of what it would be like to have a fully operational little coffee truck where all I get to do is hang out with my best bud, sling coffee, high five friends, and even deal with customers that start their sentences off with, “Well at Starbucks…” And smile for every minute of it. I think it’s because it felt a little bit like we totally made it and then when we returned to reality, paid a bunch of bills, are back to being people that hustle hard every day to pay for stuff, and all of that success felt like it was taken away.

But it was real. And we were there. And it was the best.


I’ve been working on using that experience as the goal and not as something that my brain says, “You’re not doing this now. What’s the point of doing all of the silly daily stuff? Daily stuff is dumb.”

I read a quote from Gary V. If you don’t know who Gary V is and you have even the smallest inkling to start a business or a passion project, look up Gary V. Here’s that quote:

People are chasing cash, not happiness. When you chase money, you’re going to lose. You’re just going to. Even if you get the money, you’re not going to be happy.
— Gary Vaynerchuk

That’s not to say people DON’T need money. I need money. If you have extra money and you’re like, “If I don’t find a place to put this money right now, I’m gonna burn this money,” please do not do that with your money. But what I’m saying is, (And what I think Gary is saying) that if money is the biggest motivator as to why you’re doing the thing you’re doing and you’re bummed out about it, maybe money shouldn’t be the driving force behind why you’re doing the thing that you’re doing. And maybe some of you will be like, “…I GUESS!” But hear me out just a little bit.

What keeps you going? Why does doing whatever it is you’re doing make you happy? Why does it keep you grinding at something that is so freaking hard to do and really doesn’t have an instant pay off? Why do you keep putting in the work?

I think I’m the happiest when I’m doing the things that I feel like I’m SUPPOSED to be doing. Even when I’m broke. Even when I’m giving product away. Even when we don’t break even at an event. Meeting people, working with people, hustling, all of it is hard work but is gratifying and even when I’m exhausted, at the end of those days, I am so full.

But being happy can get tough.

Wait no.

Being happy is easy when things are easy and you’re motivated.
STAYING happy even when you have no idea what you’re doing is tough.
Find yourself that friend that keeps you grounded.
Even if that friend says stupid crap like, “At least you’re not dead!”